Work out the day rate you actually need.
Start with what you want to take home. We add income tax, National Insurance and your business costs, then split the total over the days you'll really work.
That turnover is over the £90,000 VAT threshold. You'd need to register for VAT, and homeowners would pay 20% on top of this rate. VAT for trades
That turnover is over the £30,000 Making Tax Digital limit, so you'd need to keep digital records and send quarterly updates. Check when it starts for you
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How the sum works
- We find the profit that leaves your take-home after income tax (20% basic, 40% higher, above the £12,570 allowance), Class 4 National Insurance (6% from £12,570 to £50,270, 2% above) and any student loan.
- We add your yearly business costs. That's the turnover you need.
- We take the days you'll bill (working weeks times days a week, less the days lost to quoting and paperwork) and divide the turnover by them, rounding up to the next pound.
Setting a day rate that pays
Most rates that come up short have the same cause. They're worked back from what other trades charge, or from an old employed wage, and miss what self-employment costs: tax you pay later, a van, insurance, and days you work but can't bill.
Days you can't bill
A week on the books is rarely five billable days. Pricing visits, trips to the merchant, waiting on other trades and evening paperwork all take time nobody pays for. If you lose one day in every five, a rate that looks right over a full week falls short by a fifth. The calculator starts at 15% lost; if you spend a full day a week on quotes, set it to 20.
Tax comes out of the rate, not on top of it
As a sole trader you pay income tax and Class 4 National Insurance on your profit through self-assessment, months after you've been paid. The rate has to carry that money. On the first £12,570 of profit you pay no income tax; above it, 20% income tax and 6% National Insurance take about a quarter of each extra pound. Scottish income tax bands are different, so pick Scotland if you live there.
VAT
If your turnover goes over £90,000 in any 12 months, you must register for VAT. You then add 20% to your prices for homeowners, who can't claim it back. Work out your rate without VAT, then add it on top when you quote. Most building work done for other VAT-registered contractors comes under the domestic reverse charge instead.
Check it against the market
If the rate looks high for your area, look first at the costs and lost days you entered, then at your working weeks. A rate that pays you properly beats a rate that wins every job.